Research Guides: Hospitality & Tourism: Articles and Reports

Trends, Statistics, and Data

Statista
Statista can be used to help you identify trends in H&T areas. Check the INSIGHTS section for robust and customizable Market, Consumer, and eCommerce data.

Hospitality & Tourism Scholarly Articles & News

Google Scholar
Google Scholar is a web search engine that finds scholarly literature, including papers, theses, books, and reports. By searching Google Scholar from the library’s webpage, you will have free linked access to the library’s subscription holdings. Other links from Google Scholar may prompt you to pay for articles, but DO NOT PAY for articles. We will help you get the articles you need.
Hospitality & Tourism Complete

An index to articles in national and international periodicals, covering the scholarly articles and industry news relating to all areas of hospitality and tourism.

Business Source Premier
Index with full-text articles from top-tier business, finance, and management journals. Includes academic journals, case studies, company profiles, conference proceedings, financial data, industry reports, investment research reports, market research reports, SWOT analyses, and trade journals.

Hospitality & Tourism Industry Reports and Case Studies

IBISWorld

IBISWorld is a comprehensive collection of over 700 detailed US industry and risk rating reports. Industry reports include industry analysis, outlook, products and markets, market segments, supply chain, major players, competitive landscape, operating conditions, key statistics, and more. Risk rating reports include an industry risk score, risk trend analysis, growth risk analysis, and sensitivity risk.

Business Source Premier
Index with full-text articles from top-tier business, finance, and management journals. Includes academic journals, case studies, company profiles, conference proceedings, financial data, industry reports, investment research reports, market research reports, SWOT analyses, and trade journals.

World Travel & Tourism Council
The World Travel & Tourism Council (WTTC) was formed in 1991 by a group of Travel & Tourism CEOs who felt that the sector’s contribution to economies and job creation was not being recognized. Its objectives were to use empirical evidence to promote awareness of Travel & Tourism’s economic contribution; to expand markets in harmony with the environment; and to reduce barriers to growth. WTTC provides Impact Analysis Reports along with policy research.
OECD Tourism Trends and Policies
"analyses the latest tourism performance and policy trends across 50 OECD countries and partner economies. It takes stock of the tourism economy’s recovery post-pandemic and highlights the need for co-ordinated, forward-looking policies, as challenges remain to build momentum for a more resilient, sustainable and inclusive future for the sector. "

Geographical Tourism Research Reports

Western North Carolina

Asheville Convention & Visitors Bureau
Asheville Convention & Visitors Bureau produces research reports including a Performance Index, Economic Impact, Visitor Profiles, and Marketing Plans.

North Carolina

Visit North Carolina Research Studies
The Visit North Carolina research team works closely with third-party research organizations and government agencies to monitor North Carolina domestic and international visitation. They produce the following reports & studies: Economic Impact studies, Visitor Profile studies, Marketing studies, and Lodging reports.
North Carolina Visitor Profile Studies
Robust data on NC state and regional visitors.

United States

U.S. Travel Association
The U.S. Travel Association’s mission is to increase travel to and within the United States. The U.S. Travel Association is the national, non-profit organization representing all components of the travel industry. They produce many reports (some on a monthly basis) including forecasts, outlooks, interactive travel analytics, and fact sheets.
National Travel and Tourism Office Research
Country level data on travelers to and from the US. Research and policy reports.

International Research

World Travel & Tourism Council
The World Travel & Tourism Council (WTTC) was formed in 1991 by a group of Travel & Tourism CEOs who felt that the sector’s contribution to economies and job creation was not being recognized. Its objectives were to use empirical evidence to promote awareness of Travel & Tourism’s economic contribution; to expand markets in harmony with the environment; and to reduce barriers to growth. WTTC provides Impact Analysis Reports along with policy research.

Hospitality & Tourism

Business and Philosophy and Religion Librarian

Key Business News