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Hunter Library
Research Guides
Western Carolina University

Communication 201: Foundations of Communication

This guide is designed to help students researching for their informative & persuasive speeches in COMM 201.

Types of Sources

Reference sources are a group of resources including dictionaries, encyclopedias, and fact books. They cover definitions of subject-specific vocabulary, provide general overviews of a topic, and answer quick facts. They may also suggest sources for further reading.

Reference material can be designed for general audiences or for specialists on a subject.

They are great for finding the following information:

  • background information
  • definitions
  • quick facts
  • discovering source lists, especially in reference sources for scholars

Examples:

Books provide in-depth coverage of a topic and, since they are longer, they provide a big-picture view. They may be targeted at general audiences or experts. Since the book publication process takes time, information is not the most up to date, especially for fast-changing fields, like the sciences.

They are great for finding the following information:

  • broad overview of a topic and the research on it
  • new research in some subjects
  • historical information

Examples:

Scholarly journal articles are written by experts to further the research of their academic field. They consist primarily of new research, though they can include literature reviews, editorials, some news, and reviews of books and products that scholars might use.

Since the target audience for scholarly articles is academics (including undergraduates, in many cases), they are often narrow in focus and presume the reader is already familiar with the topic. Most scholarly journals practice peer review, where an article is not published until it has been approved by multiple experts on that topic.

They are great for finding the following information:

  • finding new research in-depth, specialist information
  • detailed overviews of the research on a topic
  • literature review

Examples:

Professional, or trade, journals are similar to news sources or magazines, but are focused on a specific industry, business, or profession. Unlike scholarly journals, they are targeted to practitioners rather than researchers and are usually not peer reviewed. For example, a professional education journal would be aimed towards teachers and school administrators, rather than education researchers.

They are great for finding the following information:

  • news relevant to a career or industry
  • overviews of how new research in a field
  • best practices and instructional information
  • opinion

Examples:

Magazines are usually a mix of short news, investigative news articles, longer articles that provide analysis or context, and/or opinion pieces. Some magazines are very broad in coverage, while others focus on specific topics or interests. Magazines are not peer reviewed nor considered scholarly. Many blogs replicate the mix of content that characterizes magazines.

They are great for finding the following information:

  • in-depth analysis of current events
  • detailed investigative reports
  • overviews targeted at non-specialists
  • opinion

Examples:

News sources cover current events. They tend to be more focused on the details rather than the big picture, though they will provide some overview information. Some news sources feature detailed investigative reporting. They can be delivered in a wide variety of formats, such as in print, online, television, and radio programs.

They are great for finding the following information:

  • current events
  • some limited background
  • opinion
  • local information

Examples: